Wharton MBA landing page series

I executed the copy for a series of 3 landing pages for the Wharton Executive MBA program through Acronym Media, New York. The programs were designed for three different audiences: East Coast, West Coast, and Entrepreneur. I advised the design team on image selection and button placement according to the client's goals. We emphasized the architectural achievements of the cities where the programs would take place and sought to capture the inner drive and focus of the entrepreneur.